60% of Expenses on GoogleAdsGet Wasted

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Every Dollar Counts: Reducing Ad Spend Waste in 2021

Every marketing dollar counts towards pushing your target audience down the funnel or path-to-purchase.

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Four Predictions For Digital Marketing In 2022

CMO and Founder of Bango. Fighting to build a strong connection between marketing dollars spent and revenue generated by businesses.

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Ad Waste: What It Is & Why It Happens

When an ad campaign fails to meet its objectives, it is considered waste. And it’s nothing new

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Don’t Waste Money on Digital Marketing!

Marketing is a crucial expense for all businesses, but you need to ensure you are not wasting money on marketing.

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The Numbers Behind the Waste in Advertising

The waste in advertising is an epidemic that negatively impacts both brands and consumers.

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